Baume & Mercier 2021 Novelties
The Riviera watch, a legacy of Baume & Mercier design
Created in 1973, the Riviera watch returns this year to revive the spirit of a distinguished watchmaking era. One of the Brand’s icons, it still features the distinctive bezel and streamlined steel watchcase that have brought it such renown. Rather than a revival, the fifth generation of this legendary watch strikes the chord of an authentic renewal. Baume & Mercier is changing its direction – but not its philosophy – by continuing to express the Brand’s expertise in watchmaking design, style and innovation. Baume & Mercier is making a come-back, and Riviera is its flagship.